Tokyo Girls Collection Summer 2012

TOKYO – This month’s Tokyo Fashion News features Tokyo Girls Collection for Spring/Summer 2012 plus Loveless and MCM launch their collaboration items.

It’s time again for the biggest fashion event of the year—the Tokyo Girls Collection! The event took place at the Yokohama Arena. Model Rola caught everyone’s attention when she appeared on the runway with her cheerleaders. This season’s color is the color sherbet and many brands incorporated this color into their items. Brands like Ninamew, Bonica Dot, and Famul showcased bright colors and elegant stylings. There were also performances from some of Tokyo’s most popular stars. The grand finale had all the brands and VIP models on stage at the same time.

Korean brand MCM and Japanese brand Loveless joined together to collaborate on some items, which were launched with an opening party at the Loveless shop in Tokyo. The colors and luxe materials make a cool combination.